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Living beings entangled in the complicated meshes of birth and death can be freed at once by even unconsciously chanting the holy name of Krsna, which is feared by fear personified.

One should understand Krishna in truth, and this one can do only by serving a pure devotee.

Those who are actually advanced in knowledge are able to appreciate the essential value of this age of Kali. Such enlightened persons worship Kali-yuga because in this fallen age all perfection of life can easily be achieved by the performance of sankirtana, the congregational chanting of the Lord\'s holy names.

After many births and deaths, he who is actually in knowledge surrenders unto Me, knowing Me to be the cause of all causes and all that is. Such a great soul is very rare.

Regardless of time or place, one who chants the holy name, even while eating or sleeping, attains all perfection.

Whoever knows Me as the Supreme Personality of Godhead, without doubting, is the knower of everything. He therefore engages himself in full devotional service to Me, O son of Bharata.

Even if devotees excuse those who insult them, Krishna takes a different position and He is strict on this matter. Krishna will not excuse or tolerate any insult of His devotees. If we want to please Krishna, we must never insult His devotees.

Without devotional service, all other methods for spiritual self-realization are weak and insignificant. Unless one comes to the devotional service of Lord Krishna, jnana yoga cannot give the desired results.

If one renders even a small amount of sincere devotional service, Krishna becomes obliged to elevate such person ; and what to speak of one whose entire life and soul has been dedicated to Krishna’s service.

To those who are constantly devoted to serving me with love, I give the understanding by which they can come to me.

If one chants the holy names of the lord, even in helpless condition or without desiring to do so, all the reactions of his sinful life departs, just as when lion roars, all the small animals flee in fear.

One should try to purchase a ticket to go back home, back to Godhead. The price of such a ticket is one’s intense desire for it, which is not easily awakened, even if one continually performs pious activities for thousands of lives. All mundane relationships are sure to be broken in the course of time but once one establishes a relationship with the Supreme Personality of Godhead in a particular rasa, it is never to be broken, even after the annihilation of the material world.

Those who perform severe austerities and penances, those who give away all their possessions out of charity, those who are very famous for their auspicious activity, those who are engaged in meditation and mental speculation, and even those who are very expert in reciting the Vedic mantras are not able to obtain any auspicious results, although they are engaged in auspicious activities, if they do not dedicate their activities to the service of the Supreme Personality of Godhead.

By rendering devotional service unto the Supreme Personality of Godhead, Sri Krishna, one immediately acquires causeless knowledge and detachment from the world. If one engages in the service of Vasudeva ,Krishna, this knowledge comes, and one becomes a mahatma. A mahatma is one who realizes that Krishna is everything. He does not defy Krishna or try to become Krishna. One who does so is not a mahatma, but a duratma, a rascal.

Long life, obedience, good reputation, righteousness, prospects of being promoted to higher planets, and blessings of great personalities are all vanquished simply by disobedience to a great soul. One should strictly try to follow in the footsteps of great souls.
Maharaja Vena became a king, undoubtedly due to his past deeds of righteousness, but because he willfully neglected the great souls, he was punished by the loss of all the above-mentioned acquisitions.

For the living entity who desires to return to Godhead, material desires are impediments. A pure devotee of the Lord is therefore not awarded the material benefits desired by less intelligent living entities, who therefore prefer to worship demigods of the material world rather than engage in the devotional service of the Supreme Lord.

Therefore the essence of all religious principles in the age of kali is the sacrifice of chanting of holy names of the lord one cannot be delivered by following any other religious principles.

The occupational activities a man performs according to his own position are only so much useless labor if they do not provide attraction for the message of the Personality of Godhead.

Every man should act like this : when he meets a person more qualified than himself, he should be very pleased ; when he meets someone less qualified than himself, he should be compassionate toward him ; and when he meets someone equal to himself, he should make friendship with him. In this way one is never affected by the threefold miseries of this material world.